BUSINESS
NO.1
Marrybrown Wins Best Franchise Award 2022
News
Thursday, 8 December 2022
Malaysia’s most popular and largest homegrown Halal QSR, Marrybrown won the Best Franchise Award as well as Best Franchisee of the Year, Emerging Franchisee of the Year, and Best Franchisor of the Year at the 24th Malaysian Franchise Awards (AFM) 2022 on Thursday, 8 December 2022!
Organised by the Malaysian Franchise Association (MFA), AFM 2022 is an esteemed platform highly recognised among leading franchise operators in Malaysia with evaluation based on several criteria such as the franchise system, total franchise growth and annual sales value.
With more than 40 years of experience in franchising, this achievement marks the success of Marrybrown’s efforts not only in delivering outstanding value and exceptional quality food to its customers, but also for its award-winning franchising system and outstanding support towards its franchise partners.
Marrybrown is honoured to have won these prestigious awards, especially the Best Franchise Award – proving that they are the foremost in the industry. Throughout its 40 years of franchising, Marrybrown has had its fair share of challenges, which is why they are sincerely grateful for the support of their Memang Best Fans, employees, franchisees, and partners. This victory is not for Marrybrown alone, but for all who have braved the challenges of time and stayed with Marrybrown on their meaningful journey of serving ‘something different’ to the world.
Some notable achievements by Marrybrown include the introduction of Around the World menus in conjunction with its 40th anniversary, being named the official café operator of Malaysia Pavilion at Expo 2020 Dubai, the launch of MB App, and setting up drive-ins and drive-thrus services for a safe and convenient ordering process.
Dato Lawrence Liew, Founder of Marrybrown was recently featured in Sin Chew Daily’s 95th Anniversary Special, a significant milestone for Malaysia’s largest Chinese-language newspaper. In this special edition, titled “金典名号之腾飞星企,” Dato Liew shared valuable insights about Marrybrown, highlighting the brand’s remarkable journey and achievements. Over its 40+ years of development, Marrybrown has successfully evolved its chain operation model, ensuring both sustainability and growth. The brand has also established a strong international presence, earning a solid reputation and demonstrating effective management practices. Marrybrown’s exceptional success in both local and global markets underscores its market leadership. This special edition by Sin Chew Daily celebrates companies like Marrybrown that have made significant contributions to Malaysia’s economic development over the past five years, showcasing their paths to success and their impact on the nation’s growth.
